Boost Details

In 2000, a woman with no business experience - but unlimited passion and family support - opened her first juice bar in Adelaide. The idea was brilliantly simple: make healthy living both tasty and fun.

That woman was Australian adventurer and entrepreneur Janine Allis. The bar was Boost Juice - now Australia’s most popular and loved juice & smoothie brand, with over 550 stores in 14 countries... and counting!

“Boost has a can-do attitude. We don’t believe in the word ‘try’ because that means I’ll give myself permission to not succeed. You don’t try. You just do it.”
- Janine Allis

Boost Juice has come a long way from its humble beginnings. One thing that hasn’t changed, is our mission to give customers great tasting smoothies and juices while sharing our energy, passion and ‘love life’ mantra.